by Gargi Banerjee | Jun 22, 2015 | Search Engine Optimization
Does Google prefer brands? Has branding lately become one of the search engine ranking factors for Google? Is there a relationship between branding and ranking? In today’s discussion, let’s take a look at few of these critical questions that bothers marketers and SEO...
by Gargi Banerjee | May 19, 2015 | Search Engine Optimization
Obtaining website referral traffic is not easy. But if it’s acquired, it can prove to be a silver bullet for any website, enhancing its readership and sales right away! When we get website traffic from links, instead of direct visits from search engines and direct...
by Gargi Banerjee | May 8, 2015 | Careers
Hypothetical questions allow an interviewer to find out how an interviewee would deal with an unprepared situation, if those were to arise during their tenure at work. Potentially considered the toughest of all interview questions, an interviewee can pat his back if...
by Gargi Banerjee | Apr 28, 2015 | Search Engine Optimization
This is the first time in history that digital marketers can reach their consumers 24/7 regardless of location, time of day or their occupation. Everyone carries a Smartphone or a tablet. Mobile devices are no more meant to call; they are used for net surfing,...
by Gargi Banerjee | Apr 16, 2015 | Search Engine Optimization
Visual Content, quite an oft used term in online media, is one of the strongest weapons for content strategy in 2015. On an average, consumers find images more grasping than content in a lengthy text format. Research shows that human brain remembers 80% of what is...