by Gargi Banerjee | Apr 25, 2013 | Website Development
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A ‘404 Page Not Found’ error is common, happens on many sites. Even if you try to control the occurrence of this on static websites, no matter how many (web) pages it may contain, it is impossible to control or completely remove such links on dynamic websites which may have millions of pages. Therefore, despite best efforts to remove any broken link or missing content, when you have a visitor who chances upon a link which leads to a ‘Page Not Found’ error, how you redirect the visitor and compel him to stay on your website is the trick. A 404 Page Not Found error is a response sent by the server when the server fails to identify a particular link within a website. Research shows that once a visitor lands on a 404 error page, there is 40% chance of him leaving your website for good. That’s quite a high figure. So, what can be done to bring this lost visitor back? Well, for one, the visitor for sure is confused with the error message, and it does not show very well on your company or your website, at least a non-techie visitor may not realize that it is something beyond the website owners’ control. It may appear as a careless error or, that, there are missing links and incomplete data on the website. Part of the damage control can be done by customizing the page design to look similar to your other pages. This takes away part of the surprise element from the visitor by showing a familiar layout, and also goes onto show that the site...
by Gargi Banerjee | Apr 18, 2013 | iPhone App Development
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Magento app is an obvious requirement in this era of mobile boom. It is not sufficient to create an eCommerce store. With people accessing the web on the go, it is essential to make your eCommerce store compatible with the latest devices to reach out to the masses. A Magento store serves the purpose to the T. Magento is deemed as one of the best eCommerce solutions. With a Magento app, it goes one step further by offering seamless integration with the online store, and helps customers access the store anytime, anywhere. The mobile admin allows a ‘wow’ experience to the users with easy and convenient access to the store from multiple devices. The app allows for smooth integration with the entire products range, catalogue, the cart, checkout and even the store analytics. You can manage all the devices with a single installation. This ensures that you don’t need separate apps or individual installation for different devices or gadgets. The Magento app is fully customizable. One can choose from various features and themes compatible with the device to enhance the look of the app and subsequently the store. The mobile admin is simple and user friendly, and offers an engaging experience to the users. Finally, the Magento store App has a low cost ownership and maintenance. While you continue to use the app, the back end, ongoing maintenance and submissions can be managed by Magento professionals who take all the technical responsibility of your Magento App for iPhone and Android...
by Gargi Banerjee | Apr 11, 2013 | Website Development
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Worried about a slow site? There are ways you can boost up your site’s speed by following the simple steps strategically. Upgrade your software, theme and plug in. This will also protect you from malware. Ensure you have chosen a fairly light theme. Keep a regular check on all the plug-ins you have used on your WordPress. Remove any plug-in that you do not need or use anymore. If your purpose is served without using a particular plug-in, that’s obsolete and has no role to play. Avoid bulky codes. Usage of the W3 Total Cache plug-in will help you enhance your site speed. An image intensive website will be slower than others. For any images you use on the site, restrict the size and resolution to a minimum (of course, not small enough to affect the look of your site or the design). The same is applicable for the external images you are linking to. So choose carefully, and limit it to a minimum. Limit the use of JavaScript. When displaying archives, show excerpts from each post instead of displaying the entire post. Check with your hosting company. A good host will make a lot of difference. Check and get rid of spam. The above should be able to serve you well and put you back on track. If the above points fail to improve your site’s performance, contact iAdroit today for a site analysis, and leave the rest with us. Your site will be in expert hands and you will see a marked...
by Gargi Banerjee | Apr 4, 2013 | Website Development
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Your website is like your virtual office where visitors step in now and then, spend some time going through what you do and what you have to offer, before they leave. A visitor who plans to invest in your services is not one you are bothered about- he is interested anyway. They key is here is to make him believe that he has taken the right decision by choosing you over your competitors. The other and more important concern is to get those visitors hooked on to your site, who chanced upon your site. They do not know you, have not heard of you, and it’s like an opportunity to impress them or they go to someone else. Now think of your office, store or studio, where you or your staff takes personal care to show your visitors around, make them feel welcomed, at home and sow that you are keenly interested in assisting them. An interactive website refers to such features introduced to your site which are aimed at enhancing your website’s capability to engage customers in a manner that they find a good reason to stay on the website, enjoy meaningful interaction, and keep coming back for more. This uphill task can be achieved by taking care of a few areas on your website. First, design wise, upgrade to a responsive design (if you already haven’t!). With multiple gadgets, mankind is now on the move 24*7, and need to connect just as frequently. By limiting your site to the traditional viewing experience, you are not only limiting your viewers to come see you, even those who do...
by Gargi Banerjee | Mar 28, 2013 | Website Development
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One of the most vulnerable moments of your online presence is when your website is hacked or your web identity compromised. And it can happen to anyone of us. Just for the record – hackers do not just go after established names, nor are the super successful sites on the internet safe from hackers. Not unless they continuously make an attempt to stay up-to-date and follow a stringent policy to stay clean and unviolated. So, we are discussing the ways to stay away from hackers. Is it possible? Well, to some extent, it certainly is. At least, we would (and should) do everything in our power to prevent being an easy prey to malicious attackers. Below, I have discussed how a few simple precautionary measures can save us hours, even weeks of misery. When we are hacked, it is because there is a loophole somewhere in the system, a loose-end, which the hacker exploits. It could be in terms of outdated software or plug-ins, unclean codes or even chained/ connected accounts. In fact, sometimes it could even result from the security questions we set to retrieve our passwords. We freely share the answers on the web through the various social networks we form. Information like birthday, mother’s maiden name, pet’s name, school, university and city where you were born could be all the hacker needs to violate your account and identity. SO now to prevent web identity theft or our websites being compromised by external attackers, the following steps could be a start. Of course this is not equivalent to having an expert diagnose your site for further fine...